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Without Us, She'd Be Crying in Her Closet

See how Sports Research, a family-run sports nutrition company, partnered with The Sales Tax People to manage multi-state tax compliance post-Wayfair. Our strategic approach and personalized support helped create a compliant tax strategy.
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“Thank you! Without you guys, I’d be crying in my closet.”
Marie Pederson
CFO | Sports Research

How Sports Research turned a Wayfair nightmare into $4 million in savings.

Sports Research has been making clean, proven supplements for over 40 years. Still family-run. Jeff and Marie Pedersen built it, and all six of their kids work behind the scenes keeping it going. That kind of longevity doesn't happen by accident.

But when South Dakota v. Wayfair landed in 2018, even a company that's been doing everything right had a new problem on their hands.

A Big Business Problem With No Good Options

Sports Research had grown. Really grown. Which meant they were triggering economic nexus across the country and suddenly had sales tax obligations in states they'd never had to think about before.

They started researching their options. What they found was fear-based sales tactics, rigid proposals, and nobody willing to actually listen to their situation. Software companies wanted to automate everything. Nobody wanted to talk to them like people.

A trusted friend pointed them to us.

State by State. Together.

We sat down with the Pedersens on multiple consulting calls, went through their full sales activity, and did a thorough nexus and risk analysis across every state where they had exposure. No panic. No pressure. Just facts and a clear path forward.

Then we got to work, state by state, setting them up for compliance in every market where they did business. Multiple experts involved. Ongoing communication with their team throughout. We wanted them to feel confident about every decision they made, not just handed a solution and left to figure it out.

$4 Million Saved. Zero Closet Crying.

"Thank you. Without you guys, I'd be crying in my closet."
Marie Pedersen | CFO, Sports Research

No tears. Just a healthy, compliant sales tax strategy and over $4 million saved across several years of managing their compliance. Most of that money would have been lost to fees, penalties, and miscalculations if they'd gone it alone or trusted the wrong partner.

Sports Research deserved better than fear tactics. We're glad they found us.

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